MaisonFrancis Kurkdiian Paris 724 100ML

4-6 DAY SHIPPING!!!

if you’re looking for the olfactory equivalent of a crisp, white button-down shirt and the energy of a bustling city at dawn, 724 is exactly that. Launched as an homage to urban life, it’s designed to capture the "vibration" of cities like New York and Paris.

The Scent Profile

724 is a Musky Floral fragrance. It leans heavily into that "laundry-fresh" aesthetic but elevates it with the sophistication Kurkdjian is known for.  

• Top Notes: Aldehydes and Italian Bergamot. (This provides that sharp, metallic, "clean air" opening).  

• Heart Notes: Egyptian Jasmine, Sweet Pea, and Mock Orange. (A soft, airy floral layer that prevents it from being too harsh).  

• Base Notes: White Musk and Sandalwood. (The "clean skin" finish that lingers).  

What to Expect

• The Vibe: Energetic, luminous, and undeniably clean. It doesn’t scream for attention like Baccarat Rouge 540; instead, it whispers "I am very well-put-together."  

• Longevity: For an EDP centered on fresh notes, it has impressive staying power, though it stays closer to the skin after the first few hours.

• Versatility: This is a true unisex workhorse. It’s perfect for the office, high-heat summer days, or whenever you want to feel refreshed.